Thursday, April 12, 2007

How to create buzz?

I'm a mother and an author. Not a marketing expert. My son suggested that I tap into the power of the Internet for ideas on how to create buzz during the launch of Great Mums! Great Kids! this coming Mother's Day.

So here I am. Seeking the wisdom of the crowds.

"...large groups of people are smarter than an elite few, no matter how brilliant—better at solving problems, fostering innovation, coming to wise decisions, even predicting the future."

- James Surowiecki, author of The Wisdom of Crowds.

I look forward to your wisdom!

Wednesday, April 11, 2007

Book Launch

Great Mums! Great Kids! will be launched this coming Mother's Day in May 2007. Launch details will be available soon.

Readers' comments

"Reading through the wee hours of the morning, I could not put the book down until I’d finished reading it. “Great Mums! Great Kids!” is a great book I would want to read over and over again. It should have been launched years ago because many mums have missed out on that. The nuggets of wisdom gleamed from your book I could never afford to do without. Thanks and God bless." - ML Foo

"Michelle’s words of wisdom, of love, of patience and of understanding are very much needed by parents who are getting bewildered by the complexities of bringing up children who grow up too fast and too soon in these increasingly challenging times." - Evelyn Selvarajah

My gift to you

"These words of Lao Tse stay in my mind: “Kindness in words creates confidence; kindness in thinking creates profoundness; kindness in giving creates love.” It is this very kindness that we must spread and inculcate. We, as parents, are in a vantage position to show this kindness in the home – our child’s first school and we, his or her first teachers.

It is important that we develop our child in the four dimensions of character building – physical, emotional, intellectual and spiritual. The nation is in dire need of strong young minds, but it needs even more desperately, great parents to nurture great kids.

My message to you, the fathers and mothers of today, is, “Youth comes but once. Help your children live it well. And love. Love God. Love yourself, and love your family and friends.”

- Michelle Looi